1. Who we are
The Website is operated by GoBuild - Construction Management Soft (“GoBuild,” “we,” “us,” or “our”),
located at 72 Victoria St S, Unit 300, Kitchener, Ontario N2G 4Y9, Canada. We are the party responsible for the personal
information collected through the Website. For privacy questions or requests, contact us at
privacy@gobuild.ca.
2. What we collect
Information you give us
- Demo & contact requests. When you submit the “Book a demo” form, we collect your
name, email address, and any company name, phone number, team/crew size, message, and preferred meeting
times you provide.
- Chat. If you use the chat widget on the Website, we collect the messages you send and
basic details you choose to share (such as a name or email), so we can respond.
- Email & correspondence. If you email us or sign up for updates, we keep your email
address and the contents of your message.
Information collected automatically
- Usage & device data. Like most websites, we and our service providers automatically
collect technical information such as your IP address, approximate location, browser and device type,
the pages you view, the site you came from, and timestamps.
- Cookies and similar technologies. See Section 3.
We do not ask for sensitive personal information through the Website, and you should not send it to us via
the form or chat. The Website is intended for business inquiries, not for transmitting confidential data.
3. Cookies & tracking
Cookies are small files stored on your device. We use the following categories on the Website:
- Essential. Required for the Website to function and to keep it secure.
- Chat & live presence. Our chat/messenger sets a first-party cookie so a
conversation can persist and reach our team, and so a site operator can see, in real time, that a
visitor is currently on the site and which page they're viewing in order to offer help. We record
pages visited, time on site, referring source, device type, IP address, and an approximate
location (city/region/country) derived from that IP address by a geolocation service provider.
This is strictly first-party — only GoBuild sees it, it is never sold or shared,
and there is no cross-site tracking or fingerprinting. Because of that, this first-party presence
feature operates regardless of Do-Not-Track / Global Privacy Control signals, which are directed at
cross-site tracking and the sale or sharing of personal information — neither of which occurs here.
- Analytics. We use analytics tools to understand how visitors find and use the Website
(for example, which pages are popular) so we can improve it. These set cookies or similar identifiers.
- Advertising & conversion. We use advertising pixels and conversion tags (for example,
from Google and Meta/Facebook) to measure the performance of our ads and, where permitted, to show you
relevant GoBuild ads on other sites (remarketing).
You can control non-essential cookies through any consent banner we provide and through your browser
settings. See Section 10 for opt-out options.
4. How we use information
- To respond to your demo requests, chat messages and other inquiries;
- To send you marketing or informational emails you have requested or consented to, and that you can
unsubscribe from at any time;
- To operate, secure, measure and improve the Website;
- To run and measure our advertising, including conversion tracking and remarketing;
- To detect, prevent and respond to fraud, abuse, or security issues; and
- To comply with our legal obligations and enforce our Terms of Service.
5. Consent & legal bases
Where required by Canadian law (including PIPEDA), we rely on your consent — express or implied — to collect,
use and disclose personal information, and you may withdraw consent as described below. Commercial electronic
messages we send are intended to comply with Canada’s Anti-Spam Legislation (CASL) and, for U.S. recipients,
the CAN-SPAM Act: every marketing email identifies us and includes an unsubscribe link, which we honour
promptly. Where we rely on legitimate interests or other legal bases for certain processing, we balance those
interests against your rights.
6. How we share information
We do not sell your personal information for money. We share it only as follows:
- Service providers. With vendors who help us run the Website and our outreach — for
example, hosting and infrastructure, analytics providers, advertising platforms (such as Google and
Meta), and email/CRM tools — who may process information on our behalf. (The Website's chat and live
presence are operated by GoBuild first-party, not a third-party chat provider.)
- Legal & safety. When required by law, regulation, legal process, or to protect the
rights, property or safety of GoBuild, our users, or the public.
- Business transfers. In connection with a merger, acquisition, financing, or sale of
assets, subject to this Policy.
Some advertising and analytics technologies may be considered a “sale” or “sharing” of personal information
under certain U.S. state laws (such as California’s CCPA/CPRA). You can opt out as described in Section 10.
7. Where information is processed
GoBuild operates in Canada and the United States, and our service providers may store or process information
in either country or elsewhere. Where information crosses borders, it may be subject to the laws of the
jurisdiction in which it is held. By using the Website, you understand that your information may be processed
in Canada and the United States.
8. How long we keep it
We keep personal information only as long as needed for the purposes described above — for example, to follow
up on your inquiry and maintain our business records — and then delete or de-identify it, unless a longer
period is required or permitted by law.
9. Your privacy rights
Depending on where you live, you may have some or all of the following rights regarding the information the
Website collects about you:
- Access, correction and deletion of your personal information;
- Withdraw consent at any time (this may limit our ability to respond to you);
- Unsubscribe from marketing emails using the link in any message;
- For U.S. residents (including California): the right to know, delete and correct personal
information, to opt out of its “sale” or “sharing” for targeted advertising, and not to be discriminated
against for exercising these rights;
- For Canadian residents: the right to access and correct your information and to make a
complaint to the Office of the Privacy Commissioner of Canada.
To exercise any of these rights, email privacy@gobuild.ca. We may need
to verify your identity before acting on a request, and you may use an authorized agent where the law allows.
10. Your cookie & ad choices
- Browser controls. Most browsers let you block or delete cookies and clear local storage.
- Global Privacy Control (GPC). Where required, we treat a GPC browser signal as a request
to opt out of “sale”/“sharing” for that browser.
- Advertising opt-outs. You can manage ad personalization through
Google Ads Settings,
Meta ad preferences,
and industry tools such as the
DAAC (Canada) and
DAA (U.S.) pages.
11. Children
The Website is intended for businesses and adults. It is not directed to children, and we do not knowingly
collect personal information from children. If you believe a child has provided us information, contact us and
we will delete it.
12. Security
We use reasonable administrative, technical and physical safeguards to protect information collected through
the Website. No method of transmission or storage is completely secure, however, and we cannot guarantee
absolute security.
13. Changes to this policy
We may update this Policy from time to time. When we do, we will revise the “Last updated” date above, and
material changes will be posted on this page. Your continued use of the Website after a change takes effect
means you accept the updated Policy.
Questions, requests or complaints about privacy? Reach us at
privacy@gobuild.ca, or by mail at GoBuild - Construction Management Soft,
72 Victoria St S, Unit 300, Kitchener, Ontario N2G 4Y9, Canada.